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ARBONNE INTERNATIONAL National Vice President |
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Aesthetician Presentation
I am an esthetician and have sponsored
others like me. Your first weapon when dealing with estheticians is the Product
Knowledge Manual...the book that explains each product with ingredients, uses
and where they come from. Virtually no other skin care company can offer this and it really
impresses detail-oriented women. It also shows how much commitment Arbonne has
given to research and training.
The other thing I would focus on is our basic NO-No basket! Take it with you and give them the basket presentation (go over each item in the basket and why it should not be used on the skin). Odds are that this may also be the first time they have been educated about product ingredients. (I can remember my textbook actually listing the benefits of mineral oil!) Also find out something about the lines they are already carrying...and emphasis that in today’s market it is most beneficial for business to offer clients many lines- hair salons do and so do Cosmetic Surgeons. Of course we know ours is the BEST, but they don't know that yet, and all you want is a foot in the door. I would also take the Aromatherapy products with you along with the cosmetics. Show the diversity of our product line.
My No-No basket contains....
(Please feel free to laugh) Vaseline People always say..."My God I use that, why is THAT in your basket?" That is when we point to the products in the front and tell them about why they aren't great for the skin. Sometimes even doing the Vaseline demo with water... (put Vaseline on the hand, spray water on top). Then we pick the product they use and read the ingredients.... If someone has a product with them that contains mineral oil, we spray water on their hands and watch it bead off. CLASSIC! This is just what I do. I know others who do it different but I go for the PUNCH! Take No Prisoners! Sarah...in CT |